If a plethora of pillows and passwords were money, I’d be wealthier than Warren, The Donald or Bill Gates. But they’re not. Can’t move in my bedroom, no room to sit in the living room because pillows are everywhere. The first few pillows were decorative or comfortable—useful in some way. But they have exceeded their usefulness by a wide margin.
Just like passwords. How many passwords really serve a purpose? Do they have anything to do with security? Most involve neither commerce, finances, nor privacy. Still other passwords have nothing to do with products or any form of protection.
I know that some of these obstacles allow the acquisition of useful marketing intel (a redundancy to those annoying opinion and evaluation surveys). However, they do nothing to support or serve the visitor/customer/supporter. So why are we overloaded with them? Not sure, but I think it has something to do with attitudes—either “chicken soup” attitude as in “it couldn’t hurt.”
There are a number of sites or apps that I have refused to use because they required superfluous passwords. While the ostensible objective of most of these password purveyors is to gain subscribers or followers, it’s likely that the extra barrier of passwords actually discourages subscribers. Does this sound familiar?
WINDOWS: Please enter your new password.
WINDOWS: Sorry, the password must be more than 8 characters.
USER: boiled cabbage
WINDOWS: Sorry, the password must contain 1 numerical character.
USER: 1 boiled cabbage
WINDOWS: Sorry, the password cannot have blank spaces
WINDOWS: Sorry, the password must contain at least one upper case character
WINDOWS: Sorry the password cannot use more than one upper case character consecutively.
WINDOWS: Sorry, the password cannot contain punctuation.
WINDOWS: Sorry, that password is already in use
That leaves us with the third P of plenty – politics. There’s too much. The annoying kind—interminable and shallow press coverage and epidemic of insults on Social Media. And unfortunately, the critical kind that paralyzes government, makes it difficult for some to vote, and expands the wealth of the oligarchy and the magnitude of poverty. The state of politics today makes me want to go punch a pillow. Fortunately I have a lot of those.